Kishore Biyani-led Future group's retail chain Big Bazaar on Thursday announced its entry into the instant home delivery service, wherein the company will deliver products ordered online in around two hours' time.
Big Bazaar's 2-hour delivery promise is on products across fashion, food, FMCG and home segments for orders placed online through its mobile app and portal and will be served through its nearest physical store.
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The company has started the 2-hour delivery service at Delhi NCR, Mumbai and Bengaluru and plans to add more cities in this network, said Future Group President – Food and FMCG Kamaldeep Singh.
When asked about the business to be generated from the new initiative, Singh said 'we are looking to serve around one lakh orders per day in next 2-3 months.' Big Bazaar, would soon extend this 2-hour delivery service in 21 cities in the next 45 days in the second phase and in next 5-6 months all Big Bazaar stores would be offering this service.
Under this service, Big Bazaar would charge a delivery fee of Rs 49 for up to Rs 1,000 and above that it would be free. The minimum order amount for this service is Rs 500.
Big Bazaar is the flagship retail format of Future Retail and operates over 280 stores in 150 cities across the country.
According to Singh, this service is a 'game changer' and first in the physical retail industry. It is also working with partners for last-mile delivery.
'In any market, just to deliver in 2 hours is not possible. We are making a very objective promise, based on our network of 285 stores,' Singh said adding 'we are going to see a new kind of scale with this new initiative.' Debt-ridden Future Retail, the parent firm of Big Bazaar, also owns other retail formats such as HyperCity, Foodhall, fbb, Food Bazaar, Easyday Club and Heritage Fresh.
Big
Bazaar is a household name that is used synonymously with ‘Retail’ in India. We
represent the requirements of a typical Indian home. Founded in 2001 by Kishore
Biyani, we as a retail chain operate under the parent organisation – Future
Group – that holds a significant prominence in the Indian retail and fashion
sectors. Big Bazaar is not just another hypermarket; it caters to every need of
your family. Where Big Bazaar scores over other stores is its value for money
proposition for Indian customers. They guarantee the best products at the best
prices. With the ever-increasing array of in-house brands, they have opened
doors in the world of fashion and general merchandise, including home furnishings, utensils, crockery, cutlery, sports goods and much more at prices
that will surprise you.
Future Retail Limited brings Big Bazaar online as a part of the evolution of
Retail 3.0. They incorporate the New Retail experience which will combine your
physical world with a supreme digital experience enabling you to shop with no
bounds.
What says Future Group
Every
day, Future Group brings multiple products, opportunities and services to
millions of customers in India. Through more than over 17 million square feet
of retail space, we serve customers in more than 240 cities across the country.
Most of all, we help India shop, save and realize dreams and aspirations to
live a better quality of life every day.
Future Group understands the soul of Indian consumers. As one of India’s retail
pioneers with multiple retail formats, we connect a diverse and passionate
community of Indian buyers, sellers and businesses. The collective impact on
business is staggering: Around 300 million customers walk into our stores each
year and choose products and services supplied by over 30,000 small, medium and
large entrepreneurs and manufacturers from across India. And this number is set
to grow.
Future Group offers new ways of thinking about retail and consumerism in India.
We believe Retail must take the lead in renewing our economic growth
trajectory. Leveraging the experience and insights gained in pioneering retail
in India, we have developed a deeper understanding of the evolution of modern
Indian retail and its role in driving sustainable economic growth.
We believe in channelizing our energies to research-based innovation for
generating value and delivering better experiences to customers. We are focused
on achieving sustainable business performance through the synergy of customers,
communities and partners by ongoing learning, unlearning and adaptation. We
take pride in our Indianness. Our belief in inclusiveness for long-term
sustainable growth and economic prosperity evokes trust among consumers. The
inception of Big Bazaar Online stems from this core ideology of Future Group.
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